AI Growth Strategist Job at Optimizely (Austin)

Job Description

The AI Growth Strategist is a key hybrid role that sits at the intersection of pipeline generation, AI-driven workflow automation, and growth experimentation. This role focuses on pipeline generation programs and building high-leverage AI workflows that can be scaled across the global SDR organization. The AI Growth Strategist will report to the SDR Strategy and Operations team, and partner closely with SDR Leadership, Ops, GTM, and Marketing to design experiments, validate what works, and translate proven plays into repeatable processes that drive efficiency, consistency, and increased pipeline creation.

Job Responsibility

Own a dedicated pipeline target for AI based campaigns and tests
Continuously experiment with messaging, triggers, cadences, and list strategies to improve conversion rates
Regularly share campaign performance, experiment results, and recommended next steps
Use Opal and other AI tools (Clay, Qualified AI, internal automations) to develop scalable pipeline generating workflows
Design structured experiments: hypothesis → methodology → results → recommendations
Analyze experiment data to uncover patterns, efficiencies, and opportunities for leverage
Test and refine processes that reduce manual work and improve SDR efficiency
Create documentation, templates, and playbooks based on successful experiments
Translate successful experiments into actionable, repeatable SDR plays that build pipeline and increase SDR efficiency
Partner with SDR Enablement and Ops to roll out new workflows, training, and documentation
Serve as an internal subject-matter resource on Opal usage within SDR workflows
Work with Ops, Marketing, and the Opal GTM team to align on experiment priorities and share insights
Maintain consistent communication with SDR Leadership on performance, blockers, and opportunities
Participate in Opal and GTM meetings to ensure alignment across the revenue organization

Requirements

1-2 years of SaaS SDR experience and/or strong prospecting background with proven success in pipeline generation
Strong understanding of AI tools (e.g., Opal, Clay, Qualified) and high prompting proficiency
Demonstrated results of creating workflows to improve outcomes, especially using AI
Proven ability for data-driven decision making and translating data into insights
Outstanding written communication skills, especially around crafting clear, concise messaging and internal documentation
Highly organized with the ability to manage multiple priorities simultaneously
Creative problem solver who thrives in ambiguity and iterates quickly
Systems thinker who can scale successes to a wider organization

Nice to have

Experience using or building no-code automations within GTM workflows
Familiarity with intent signals, data tools, or enrichment platforms (e.g., 6sense, UserGems, Clay)
Interest in growth, GTM ops, or product-adjacent future roles

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AI Growth Strategist

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