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Responsible for managing and optimising the Casino & Games Affiliate programme, driving customer acquisition, profitability, and compliance. Reporting to the Senior Acquisition Manager, you’ll grow the affiliate channel through strong partner management, onboarding new affiliates, and collaborating with internal teams to hit acquisition targets.
Job Responsibility:
Support the Senior Acquisition Manager in delivering the Affiliate strategy and managing budgets
Optimise affiliate performance and review commercial agreements to ensure strong ROI
Identify, onboard, and manage Affiliate partners, ensuring due diligence and effective commercial terms
Act as main contact for casino and iGaming Affiliates and lead regular performance reviews
Manage media buying activity and ensure campaigns align with key objectives and deadlines
Ensure compliance with UKGC and ASA requirements, conducting ongoing audits
Provide affiliates with accurate reporting and insights using internal and third-party tools
Work with Product teams to strengthen partnerships and improve KPIs
Monitor industry trends and represent the business at relevant events
Requirements:
3+ years’ Affiliate Marketing experience in iGaming
Strong partnership management and communication skills
Commercially minded with experience negotiating digital partnerships
Confident using affiliate tracking platforms and data to inform decisions
Proficient in Microsoft Suite, especially Excel
Budget management experience and understanding of effective marketing campaigns
Knowledge of CAP, ASA, and digital advertising regulations