CrawlJobs Logo
Microsoft Corporation Logo Microsoft Corporation · IT - Software Development

Advertising Analytics Lead

Netherlands, Schiphol · Job Posted February 18, 2026
Apply Position
Job Link Share

Job Description

Microsoft Advertising is shaping the future of digital advertising, empowering advertisers across the world to connect with people and grow through intelligent, data‑driven solutions. In this role, you’ll join a team that thrives on analytical curiosity, exploring vast datasets, experimenting with new AI capabilities, and pushing the boundaries of how insights can drive measurable impact. You’ll bring a passion for data, a sharp strategic mindset, and a desire to pioneer what AI‑enhanced analytics looks like for advertisers in a rapidly evolving industry. As an Analytical Lead, you’ll help advertisers in the Dutch market solve critical business challenges using insights, acting as a trusted advisor leading to client partnerships and campaign performance. You’ll blend deep analytical expertise, modern data‑handling skills, and sharp visualisation techniques to diagnose opportunities, shape strategy, and guide clients toward smarter investments while working at the frontline of AI‑powered analytics, piloting new tools and models, design future‑ready workflows, and help define what world‑class measurement looks like in an AI‑driven industry.

Job Responsibility

  • You will leverage deep client insights and industry knowledge, proactively anticipating business questions and identifying opportunities to provide enhanced or automated solutions to respond appropriately
  • You will work across multiple data sources to assess data requirements, evaluate sufficiency and quality, integrate datasets using the right statistical methods, and select the most appropriate analytical tools and techniques to answer complex business questions—guiding others on best‑practice approaches along the way
  • You will develop internal and client-facing presentations that effectively convey analyses through reports, data visualizations, self-service platforms, key performance metrics, and talking points that highlight relevant insights
  • You will proactively engage internal and external stakeholders to identify and act on opportunities to leverage resources and solutions that have been instrumental to success in similar contexts, consulting across industry verticals and client teams on decisions related to analyses and their interpretation
  • You will identify, promote, and implement methods that can create systematic efficiency in core work related to analytics and reporting, ensuring they are reusable, readily discoverable by decision makers, self-service, and directed to meaningful interpretation of data that drives business decisions
  • You will experiment with and operationalize new AI and automation capabilities, piloting models, testing workflows, and driving adoption of intelligent tools that enhance insight quality and team efficiency while championing responsible AI usage in analytics
  • You will maintain expertise in data privacy and governance rules and regulations

Requirements

  • Experience in statistics, mathematics, analytics, data science, engineering, computer science, marketing, business, data analysis and reporting, business intelligence, business and financial analysis, or related field OR equivalent experience
  • Experience using tools such as PowerBI/Tableau, DAX, R, SQL for data manipulation and visualization on large datasets

Nice to have

  • Extensive experience in the advertising, digital marketing, or media industry (or closely related domains), with a strong understanding of how data and analytics drive campaign performance and client outcomes
  • Experience in ads measurement, with hands-on understanding of conversion frameworks, attribution methodologies, incrementality testing, and the impact of privacy, consent, and data limitations on measurement quality
  • Experience using tools such as PowerBI/Tableau, DAX, SQL for data manipulation and visualization on large datasets
  • Experience in a partner or account management/client service/client-facing role
  • Experience in digital media, data analysis, and data management
  • Experience in the advertising, digital marketing, or media industry (or closely related domains), with a solid understanding of how data and analytics drive campaign performance and client outcomes
  • Dutch Fluency
Microsoft Corporation - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Advertising Analytics Lead

8 matching positions

Advertising Analytics Lead

Microsoft Advertising is shaping the future of digital advertising, empowering a...
Location
Location
France , Paris
Salary
Salary:
Not provided
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in statistics, mathematics, analytics, data science, engineering, computer science, marketing, business, data analysis and reporting, business intelligence, business and financial analysis, or related field OR equivalent experience
  • Experience using tools such as PowerBI/Tableau, DAX, R, SQL for data manipulation and visualization on large datasets
  • English Fluency
  • French Fluency
Job Responsibility
Job Responsibility
  • Leverage deep client insights and industry knowledge, proactively anticipating business questions and identifying opportunities to provide enhanced or automated solutions to respond appropriately
  • Work across multiple data sources to assess data requirements, evaluate sufficiency and quality, integrate datasets using the right statistical methods, and select the most appropriate analytical tools and techniques to answer complex business questions—guiding others on best‑practice approaches along the way
  • Develop internal and client-facing presentations that effectively convey analyses through reports, data visualizations, self-service platforms, key performance metrics, and talking points that highlight relevant insights
  • Proactively engage internal and external stakeholders to identify and act on opportunities to leverage resources and solutions that have been instrumental to success in similar contexts, consulting across industry verticals and client teams on decisions related to analyses and their interpretation
  • Identify, promote, and implement methods that can create systematic efficiency in core work related to analytics and reporting, ensuring they are reusable, readily discoverable by decision makers, self-service, and directed to meaningful interpretation of data that drives business decisions
  • Experiment with and operationalize new AI and automation capabilities, piloting models, testing workflows, and driving adoption of intelligent tools that enhance insight quality and team efficiency while championing responsible AI usage in analytics
  • Maintain expertise in data privacy and governance rules and regulations
  • Fulltime
Read More
Arrow Right

Research and Analytics Lead

Crytek is looking for a Research and Analytics Lead to support the team in our F...
Location
Location
Germany , Frankfurt
Salary
Salary:
Not provided
crytek.com Logo
Crytek
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Significant experience in Data Analytics and/or Market/Player Research within the games industry (7+ years and strong relevant accomplishments)
  • At least 2 years of experience leading teams or managing projects in Data Analytics and/or Player Research
  • Experience designing and developing Enterprise Data Warehouse architectures and managing data integration processes
  • Strong skills in data modeling (both logical and physical)
  • Experience conducting and analyzing player research through focus groups and/or survey-based studies, with the ability to turn insights into clear, actionable findings
  • Familiarity with market research and how it can support strategic game development decisions
  • A passion for diving deep into data and uncovering insights
  • Strong communication skills
  • Highly organized and comfortable working in dynamic environments with shifting priorities
  • Fluent in English (spoken and written)
Job Responsibility
Job Responsibility
  • Own the full business intelligence framework (marketing, sales, finance) for internal and external constituents incl. Player Insights, Profit-Loss-Views, Marketing Channel Performance Views, Advertiser & Merchant Performance Views, Product KPI dashboards and more
  • Act as a champion for rational data-based insights and regularly evangelize these throughout the organization
  • Manage, mentor, and support team members with focus on Player/Market Research, Data Engineering, Data Science and Analytics
  • Act as a Product Owner for BI data engineering and Market/Player Research projects
  • Manage and coordinate external market and player research vendor partnerships
  • Interact with Game Design, Marketing, Sales, Finance and Product Management and guide area-specific reporting frameworks, ad-hoc analysis
  • Be one of the major stakeholders to guide our Game Design team
  • help design, develop, and optimize our games to improve user experience and revenue by developing meaningful KPIs, metrics and hypotheses to test
  • Create regular and easy to understand reports and analysis related to key business areas and work hand in hand with Senior Executives of the company
  • Player centric approach towards building and establishing a clear data strategy at Crytek
What we offer
What we offer
  • Career Path
  • Relocation Support (relocation budget and full coverage of flights to Frankfurt for you and your family
  • extensive assistance with visa, work permits, and communication with authorities
  • help settling into Germany)
  • Company Apartment (fully furnished company apartment during your first three months in Frankfurt)
  • Public Transport Pass
  • Gym Card (membership at Fitness First)
  • State-of-the-art Office
  • Equal Opportunity & Inclusion
  • German Classes
  • Fulltime
Read More
Arrow Right

Advertising Analytical Lead

Microsoft Advertising is at the forefront of the digital advertising industry, p...
Location
Location
Japan , Tokyo
Salary
Salary:
Not provided
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years experience in statistics, mathematics, analytics, data science, engineering, computer science, marketing, business, data analysis and reporting, business intelligence, business and financial analysis, or related field OR equivalent experience
  • 6+ years experience using tools such as PowerBI/Tableau, DAX, R, SQL for data manipulation and visualization on large datasets
  • Dynamic and creative critical thinking skills, with an ability to think outside of the box
  • Solid ability to communicate complex analyses to a mix of both technical and non-technical partners and clients
  • Experience utilizing analytical tools to turn massive, dynamic datasets into actionable insights
  • Comfort and enjoyment with working in ambiguous environments
  • Solid communication skills to work with partners in various areas of Microsoft Advertising
  • Experience pairing data visualization with storytelling to deliver persuasive presentations that influence varying audience levels
  • Experience conducting, interpreting, and clearly communicating measurement analyses (e.g., incrementality, attribution, lift studies) to inform client decisions
  • Experience and proficiency using PowerBI/Tableau, DAX, SQL for data manipulation and visualization
Job Responsibility
Job Responsibility
  • Understanding the Business Landscape: Gain a deep understanding of various industries, considering trends, competitive dynamics, and the unique value propositions of clients, with a focus on the cultural and business practices specific to the Japanese market. Look beyond surface-level concerns to identify underlying business challenges and opportunities for Microsoft Advertising
  • Application of Data: Leverages appropriate sources of data, determines optimal statistical methods for integrating data, and identifies and addresses gaps and/or quality issues in data, in partnership with both internal and client teams
  • Data Analysis: Determines appropriate analytical techniques to address business questions, executes analyses and interprets results with actionable recommendations, and partners to build on others' analyses and forecasting. Critically evaluates the choice of tools, techniques, and assumptions to ensure they are appropriate within context and provides feedback on features and functions
  • Improvement, Efficiency, and Innovation: Stays abreast of data privacy and governance rules and regulations and is aware of where to seek further expertise on such rules and regulations when needed. Determines the impact of updated guidance on work activities and results and ensures work products are delivered in alignment with principles and controls
  • Orchestration and Collaboration: Works within and across internal and client teams to deepen expertise in data sources, methodologies, models, analytical tools and processes, and business and client needs by industry vertical to deliver results. Engages stakeholders to identify and act on opportunities to leverage resources and solutions that were instrumental to success in similar contexts, and consults with client teams on decisions related to analyses and their interpretations
  • Presentation of Results: Develops elements of internal and client-facing presentations that tell stories of analyses, reports, data visualizations, self-service platforms, key performance metrics, and talking points. Evaluates presentations and makes recommendations for improvements as appropriate. Seeks to build trust with clients and ensures presentations are accessible, provide information accurately and clearly, and appropriately speak to the needs of the senior-level stakeholders both internally and externally
  • Understanding Client's Business: Develops a depth of understanding of clients' businesses across industry verticals, taking relevant industry trends, clients' value proposition, and the competitive landscape into consideration to anticipate clients' business problems and identify business opportunities for Microsoft Advertising. Probes for insight to understand problems beyond stated concerns, begins to connect themes across work activities, and anticipates potential business questions
  • Fulltime
Read More
Arrow Right

Global Media Lead, Direct Response Marketing

Meta is seeking a Global Media Lead to drive direct response marketing strategy ...
Location
Location
United States , Menlo Park
Salary
Salary:
124000.00 - 178000.00 USD / Year
meta.com Logo
Meta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of experience in paid media strategy, planning, or buying with a focus on direct response marketing objectives such as customer acquisition, lead generation, or conversion
  • 6+ years of experience managing large-scale media campaigns across paid social or digital advertising platforms, including audience targeting, bidding strategy, and budget optimization
  • Experience using performance data and analytics to drive media investment decisions and communicate results to stakeholders
  • Experience developing and executing A/B testing frameworks to evaluate creative, audience, and channel performance in direct response campaigns
  • Experience working cross-functionally with creative, data science, and regional marketing teams to deliver integrated media programs
  • Bachelor's degree in Marketing, Business, Communications, or a relevant field
Job Responsibility
Job Responsibility
  • Develop and lead global direct response media strategies across paid social, search, retail, programmatic display, and emerging channels to drive customer acquisition and conversion goals
  • Define audience targeting frameworks, bidding strategies, and budget allocation models that maximize return on ad spend across global markets
  • Analyze campaign performance data to identify optimization opportunities, surface actionable insights, and inform media investment decisions
  • Partner with creative, product marketing, and data science teams to design and execute A/B tests that improve direct response campaign effectiveness
  • Translate business objectives into short, mid, and long-term media plans with clear KPIs and measurement frameworks
  • Collaborate with regional marketing teams to adapt global media strategies to local market dynamics while maintaining performance standards
  • Communicate media performance results and strategic recommendations to marketing leaders and cross-functional stakeholders through structured reporting and presentations
  • Identify gaps in current media planning and buying processes and design solutions that improve efficiency and scalability
  • Leverage AI-integrated workflows and analytics tools to accelerate campaign analysis, audience modeling, and performance forecasting
  • Contribute to team-level goal setting by synthesizing performance trends and translating them into strategic priorities for the direct response media function
What we offer
What we offer
  • bonus
  • equity
  • benefits
  • Fulltime
Read More
Arrow Right

Performance Marketing Specialist

Marshall Group is the audio, tech, and design powerhouse uniting musicians and m...
Location
Location
China , Shanghai
Salary
Salary:
Not provided
marshall.com Logo
sa.global
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Marketing, Advertising, Business or related field
  • 2–5 years of performance marketing experience in China with solid track record in 3C / consumer electronics, fashion, lifestyle or premium or DTC brands
  • Proven hands-on experience in Douyin, RED, Tmall/JD and other major Chinese paid media platforms
  • Strong analytical mindset with ability to interpret data and independently optimize campaigns for ROI
  • Good aesthetic sense and understanding of fashion, lifestyle and young consumer trends
  • Fluent in English (written & spoken) to communicate with global and APAC teams
  • Target-driven, detail-oriented, able to manage multiple projects under pressure
  • Experience working with international premium / fashion lifestyle brands
  • Knowledge of livestreaming e-commerce and short-video ad ecosystem
  • Working proficiency in Mandarin Chinese
Job Responsibility
Job Responsibility
  • Develop and execute full-funnel performance marketing campaigns across key China digital channels, including WeChat, RED, Weibo, Tmall/JD paid media and other mainstream platforms
  • Manage media budgets, audience segmentation, bidding strategies, A/B testing and campaign optimization to achieve KPIs including CTR, CVR, CPA, ROAS and sales contribution
  • Lead media agency management, ensuring execution excellence, reporting accuracy and continuous optimization, including establish tracking and analytics framework
  • monitor daily performance and deliver data-driven insights, weekly/monthly optimization reports
  • Work closely with creative, social media, eCommerce and sales teams to develop high-performing ad creatives, content assets and conversion-focused campaigns
  • Support key business moments including product launches, seasonal campaigns, brand collaborations and major shopping festivals (618, Double 11, etc.)
  • Identify growth opportunities through consumer insights, platform trends, competitive analysis and emerging digital marketing capabilities
Read More
Arrow Right

Sales Manager, Jewelry Events

Location
Location
United States , Norwalk
Salary
Salary:
89700.00 - 166400.00 USD / Year
rxglobal.com Logo
RX Global
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Demonstrated success in sales leadership, event sales, trade show sales, sponsorship sales, or related B2B sales environments
  • Strong self-motivation and entrepreneurial mindset with the ability to identify opportunities, drive initiatives, and achieve ambitious revenue goals
  • Exceptional communication, negotiation, and relationship-building skills with a customer-centric approach
  • Proven ability to coach, mentor, and develop sales professionals while fostering a positive and high-performance team culture
  • Strong analytical and problem-solving skills with the ability to interpret sales data and make informed business decisions
  • Experience utilizing CRM platforms and sales reporting tools to manage pipelines, track performance, and support forecasting activities
  • Excellent organizational skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment
  • Ability to collaborate effectively across departments and influence stakeholders at all levels of the organization
  • Strong presentation and business development skills with experience engaging senior-level decision-makers
  • Willingness and ability to travel as needed to support events, client meetings, and business initiatives
Job Responsibility
Job Responsibility
  • Collaborate with sales representatives to develop targeted sales strategies that build strong pipelines of qualified prospects and drive exhibit space, sponsorship, and advertising revenue across assigned events
  • Lead, coach, and motivate the sales team through ongoing training, performance management, and professional development initiatives that strengthen value-based selling skills and drive consistent results
  • Partner closely with marketing, event operations, and sponsorship teams to identify and execute integrated sales opportunities that maximize exhibitor engagement and event revenue
  • Provide regular sales reporting, forecasting, and performance analysis to senior leadership, ensuring visibility into pipeline activity, revenue attainment, and future growth opportunities
  • Develop and implement strategic initiatives to expand exhibitor participation, increase customer retention, and grow market share within key industry segments
  • Identify new business opportunities through market research, competitive analysis, and industry engagement, making recommendations to enhance sales performance and event growth
  • Monitor industry trends, customer feedback, and competitor activity to inform sales strategy and support business planning
  • Establish and maintain key relationships with major accounts, industry stakeholders, and strategic partners to strengthen long-term business opportunities
  • Drive accountability across the sales organization by reinforcing best practices in CRM management, territory planning, pipeline development, activity standards, forecasting accuracy, and budget achievement
  • Collaborate with leadership to develop annual sales plans, revenue targets, and strategic growth initiatives aligned with portfolio objectives
What we offer
What we offer
  • Work in a Way that Works for You
  • We promote a healthy work/life balance across the organization
  • We offer an appealing working prospect for our people
  • With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals
  • Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
  • Fulltime
Read More
Arrow Right

Sales & Publication Manager - UKi Media and Events

UKi Media & Events is an international specialist event organiser and publishing...
Location
Location
United Kingdom , Dorking
Salary
Salary:
Not provided
closerstillmedia.com Logo
CloserStill Media
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in B2B media sales, ideally with a background in print and digital advertising
  • Confident prospecting and lead research skills
  • Strong verbal and written communication skills
  • Highly organised, able to manage multiple accounts and priorities
  • Comfortable with digital analytics and using data to shape campaign recommendations
  • Proficient in Salesforce (or keen to get there fast)
  • A collaborative team player who also knows how to drive things forward independently
  • Curious about the automotive and motorsport industries
  • Happy to travel to events and represent the publications in person
Job Responsibility
Job Responsibility
  • Generating digital and print advertising revenues across Automotive Powertrain Technology International and PMW
  • Hitting and exceeding agreed sales targets
  • Identifying and pursuing new business opportunities through proactive prospecting and lead generation
  • Building and developing strong relationships with an existing client base, understanding their advertising goals and delivering tailored solutions
  • Preparing high-quality proposals and client correspondence
  • Attending relevant industry events for networking and lead generation, as well as UKi's own events where relevant
  • Fulltime
Read More
Arrow Right

Director, Technical Program Management (Ranking AI)

Ranking AI is the central core machine learning org within Meta’s Monetization g...
Location
Location
United States , Sunnyvale
Salary
Salary:
245000.00 - 309000.00 USD / Year
meta.com Logo
Meta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • B.S. in Computer Science or a related technical discipline, or equivalent experience
  • 15+ years of software industry experience, including systems engineering, hardware engineering, or technical product/program management experience
  • 10+ years of people management experience leading teams to deliver technical programs or products from inception to delivery
  • Proven communication skills
  • Proven interpersonal skills, including relationship building and collaboration within a multi-disciplinary, cross-functional team
  • Experience building, growing, and leading a technical program management organization through design and execution of large infrastructure, tools and applications
  • Experience in growing organizations and developing a team culture
  • Knowledge of software development processes and ML and AI technologies
  • Analytical and problem-solving experience with large-scale systems
Job Responsibility
Job Responsibility
  • Define and lead technical execution strategy for multiple product and platform areas
  • Articulate the technology, requirements, goals, and milestones of your team
  • Work with engineering and product management leadership to define and revise the long-term strategy for the organization
  • Work with the team to develop end-to-end program plans, influence teams to deliver against them, and keep the org and leadership informed on progress
  • Manage, mentor, and grow the existing product technical program management teams
  • Drive internal process improvements across multiple teams and functions
  • Work with teams to set milestones, communicate program statuses, and identify/address potential setbacks
  • Work with engineering to ensure the team’s work focuses on the highest priority partner team and customer needs
  • Work across organizations to align plans, manage dependencies, drive execution, and deliver broad solutions
  • Build and scale the organization to support multiple fast-paced product categories
What we offer
What we offer
  • bonus
  • equity
  • benefits
  • Fulltime
Read More
Arrow Right