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SP (Advanced Optimization Specialists) is a specialized consultative team that provides optimization services to SMB sellers. Our mission is to accelerate revenue and increase seller efficiency through data driven- sales initiatives, campaign performance insights, and scalable tool infrastructure. As an SP Analyst, you will serve as a subject matter expert within a designated product or optimization area, supporting regional sales and partner teams through advanced analysis, insights, and recommendations. You will act as a trusted advisor, helping sellers and Account Managers improve performance through proactive and reactive support, structured insights, and high-quality- enablement resources. This role partners closely with Sales, Sales Enablement (L&D), and Regional SP Leadership to identify opportunities, address seller knowledge gaps, and continuously improve seller and advertiser outcomes.
Job Responsibility:
Maintain Subject Matter Expertise
Drive Proactive and Reactive Support
Management and Maintenance of Subject Area Insights
Serve as the regional point of contact for your designated product or optimization area
Host weekly forums (office hours) providing walk-up support to the sales floor
Provide feedback on technical and product related- sales training in partnership with Sales Enablement (L&D), including delivering training sessions as needed
Gather qualitative and quantitative feedback from the regional sales team to surface trends, performance gaps, and opportunities
Prepare and present insights to review team progress, impact, and business outcomes
Resolve reactive support tickets submitted by Account Managers or Partner Managers via Salesforce (or Zendesk), adhering to established SLAs
Proactively create support tickets and outreach plans when analysis identifies low pitch rates, win rates, or performance risks
Provide consultative support while client facing sales calls alongside Account Managers when required
Identify optimization opportunities and operational gaps and communicate findings to the Regional SP Lead
Create and maintain Salesforce reports and dashboards to track performance, pacing, trends, and improvement areas related to your subject area
Communicate performance results, learnings, and opportunities back to sales and leadership stakeholders
Own troubleshooting and quality assurance of recommendation exports and analyses
Collect ongoing feedback from sales representatives on the effectiveness of subject-matter recommendations
Partner with Sales Enablement (L&D) to identify training needs related to SP tools, products, and optimization strategies
Develop content and materials to support regional sellers specific to your area of expertise
Maintain and continuously improve regional SP resources and documentation
Provide relevant resources and insights to support sales managers and functional leads in managing rep pipelines
In partnership with content POCs, own internal and external communications related to recommendations tied to your subject area
Ensure recommendations are clearly positioned, actionable, and aligned to seller performance goals