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As part of our Data & AI team, you will help leading brands unlock the value of their customer and marketing data through Analytics, Customer Experience, Personalization, and AI initiatives. You will act as a bridge between business, marketing, and technology teams, helping clients design and implement modern digital analytics, customer data, and audience activation solutions across the Adobe ecosystem.
Job Responsibility
Lead Analytics and customer data initiatives for major international clients
Design and implement measurement strategies, tracking plans, and data collection frameworks
Configure and optimize Adobe Analytics, Customer Journey Analytics (CJA)
Support audience creation, segmentation, and activation use cases
Contribute to Customer 360 and customer data platform (CDP) initiatives
Design and develop robust, scalable data pipelines
Translate business and marketing requirements into scalable data solutions
Collaborate with Data Engineering, AI, Personalization, and Customer Experience teams
Collaborate closely with Data Science, Analytics, AI, and Customer Experience teams
Support clients in leveraging customer data for personalization and AI-driven experiences
Participate in innovation initiatives around AI, Generative AI, and next-generation customer experiences
Requirements
+6 years of experience in Digital Analytics, Customer Data, or Marketing Technology
Strong experience with Adobe Analytics
Experience designing measurement frameworks and tracking strategies
Strong understanding of digital customer journeys and marketing performance measurement
Experience working with web and mobile analytics implementations
Ability to translate business needs into data and analytics solutions
Strong stakeholder management and communication skills
Adobe Analytics certification
Experience working in consulting or digital transformation environments
Strong understanding of customer experience, personalization, and marketing technology ecosystems
Curiosity for emerging technologies, AI, and Generative AI
Ability to engage both business stakeholders and technical teams
Proactive, client-focused, and solution-oriented mindset
Nice to have
Experience with Adobe Customer Journey Analytics (CJA)
Experience with Adobe Experience Platform (AEP)
Experience with Real-Time CDP or other Customer Data Platforms (Hightouch, Lytics)
Knowledge of audience segmentation and activation
Experience with GTM, Adobe Tags, or tag management solutions
Understanding of data engineering concepts and modern cloud data platforms such as Snowflake, BigQuery, Databricks, or Azure
SQL knowledge
Experience with AI and personalization use cases
What we offer
Flexibility, with remote and hybrid work options (country-dependent)
Career advancement, with international mobility and professional development programs
Learning and development, with access to cutting-edge tools, training and industry experts