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Responsible for all aspects of strategizing and executing programmatic media campaigns in a variety of platforms for clients. You are the expert when it comes to programmatic within the agency, you are proficient with DSP platforms (Tradedesk, DV360, Amazon) and you use your expertise to drive growth. This includes initial planning, execution, monitoring, optimization, analysis and reporting. This role will lead as the day-to-day subject matter expert (SME) for programmatic for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
Job Responsibility:
Serve as the clients’ go-to expert in Programmatic while also overseeing Search and Social channel performance for client campaigns
Own end-to-end campaign strategy and execution across DV360, The Trade Desk, Amazon DSP, Google Ads, Meta, and more
Build and present multi-channel media plans with clear budget allocations, KPIs, pacing, and testing roadmaps
Drive continuous optimization using a deep understanding of real-time bidding, audience segmentation, and platform algorithms
Collaborate with creative and analytics teams to develop test-and-learn strategies that improve performance across all channels
Provide high-touch communication with clients, including strategic recommendations, performance reporting, and actionable next steps
Stay ahead of trends in ad tech, platform capabilities, and data privacy regulations to inform and future-proof campaign strategy
Analyze performance across channels, synthesize insights, and deliver executive-level reporting and recommendations
Develop strategic roadmaps and test plans that ladder up to client business goals, with a strong focus on efficiency and scale
Train and mentor junior team members in performance marketing best practices and platform fundamentals
Requirements:
5+ years of experience in paid media with deep, hands-on expertise in Programmatic advertising (DV360, The Trade Desk, Amazon DSP)
Proven experience managing large-scale, data-driven media campaigns across Search (Google/Bing) and Social (Meta, TikTok, LinkedIn)
Skilled in performance analytics, forecasting, pacing, A/B testing, and translating insights into action
Comfortable managing multi-million dollar budgets with accountability to strict performance KPI
Excellent communication and client-facing skills, with the ability to simplify complexity and drive alignment
Strong understanding of attribution models, conversion tracking, and incrementality testing
Self-starter mindset and thrives in a fast-paced, entrepreneurial, and collaborative environment
What we offer:
Competitive salary with performance-based bonuses
Health, dental, and vision insurance
Paid time off and holidays
Opportunities for professional development and career growth
A creative and collaborative work environment where your ideas and contributions are valued