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The Social Lights is a crew of creative strategists, data nerds, and social trend experts who live and breathe at the intersection of social media and culture. We are devoted to decoding culture to activate social fandoms for our brands. We Power Brighter Futures with meaningful connections, backed by the sharpest insights in the game. With a track record for social innovation and measurable results, we are a true marketing partner to our clients – whether they’re household names or rising stars. Our Account Managers support Client Services by managing client relationships and internal teams. They are responsible for guiding the development of social media strategy deliverables on behalf of TSL clients, applying quantitative and qualitative analysis skills to develop insights and actions that demonstrate a thorough understanding of the client’s goals.
Job Responsibility
Manages and leads the agency’s day-to-day relationship with client contacts
operates as a point of contact for any and all matters specific to your clients, fostering clear and effective communication between client and agency
Influences the development of social media strategy deliverables on behalf of clients including, but not limited to Social Audit, Social Tone + Voice, Channel Strategy, Content Strategy, Response Strategy, Audience Analysis, Competitor Analysis, IMC Strategy, Creative Brief(s), and specific Quarterly Strategy Session deliverables
Has a pulse on active client projects and deliverables, ensuring employees understand and are executing towards deadlines and meeting financial markers
Analyzes data to support insights, key takeaways, and optimizations
Drives content development or production initiatives for associated campaigns, as needed
Builds client confidence in our agency services
Maintains strong time management, organization, and prioritization skills in order to complete multiple client asks and deliverables in a timely manner
Analyzes data to understand campaign effectiveness, improve spend effectiveness, etc. in order to make strategic changes to meet client’s business goals
Presents new ideas to improve performance across TSL client accounts and internal processes
Audits and evaluates competitors’ social media efforts on a regular basis
Stays up-to-date with industry trends in both social and digital spheres
shares insights with team members on a regular basis
Contributes to internal training content in the form of lessons/How-To’s, and POV requests, as assigned
Provides motivation and guidance for the team on client projects and deliverables
Nurtures internal team relations, encouraging creativity and collaboration. Mentors and challenges peers in order to grow their career development
Possesses strong self-accountability and motivation in order to drive towards exceptional work and contribute to agency work
Performs essential duties as assigned on occasion to meet changing needs of the agency
Requirements
Bachelor's Degree in Journalism, English, Public Relations, Marketing or related communications field
3+ years experience in Marketing, Communications, Social Media specific areas
Stellar writing, editing, and proofreading skills
Ability to interpret and explain social media metrics and trends
Well organized, strong time management and prioritization skills
Ability to work independently and take initiative
Effective presentation skills
Proficient in MS Office software and G suite
Is a problem solver, solution orientated, takes initiative, and can communicate through change
Maintains confidentiality with business relations, personnel matters, and proprietary matters