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We’re looking for a high-energy Account Executive to help turn Heidi’s explosive product-led adoption into full-practice deployments across UK general practice. This isn’t your typical AE role. You’ll be joining at the inflection point of our PLS motion - where thousands of GPs are signing up organically, and the opportunity is to convert that individual usage into team-wide rollouts and paid plans. You’ll own the critical moment between product curiosity and practice-wide commitment.
Job Responsibility:
Owning the full sales cycle from product-qualified leads (GPs who’ve signed up or used Heidi) through to conversion and onboarding
Running calls, emails, demos, and experiments to turn interest into committed adoption
Learning how to deeply understand GP workflows and pain points - from solo GPs to practice managers and PCNs - and tailoring your message accordingly
Getting your hands dirty with HubSpot, Notion, PostHog, and whatever else helps you track and improve conversion
Suggesting improvements to our sales and onboarding flow to make things smoother and faster
Partnering with product, clinical, and customer success teams to flag blockers and close feedback loops
Bringing hustle, energy, and ideas to every part of our growth motion
Requirements:
Early in your sales/growth career but already showing high ownership and drive
Experience in sales development, inside sales, recruitment, customer success - or anything else involving people, persistence, and persuasion
Energised by a high-volume, high-velocity environment with some ambiguity
Learns fast, adapts quickly, and cares about the detail
Comfortable picking up the phone and handling objections
Wants to build something that matters - and is excited by the idea of changing how healthcare works
Nice to have:
Have worked in health tech, or have familiarity with the UK GP landscape (whether in sales, ops, product, or even as a patient)
Have worked in a product-led company before and know how to navigate product-qualified leads (PQLs)
Have experience using HubSpot, PostHog, or similar tools
What we offer:
Additional paid day off for your birthday and wellness days
A generous personal development budget of $500 per annum
Learn from some of the best engineers and creatives, joining a diverse team
Become an owner, with shares (equity) in the company, if Heidi wins, we all win
The rare chance to create a global impact as you immerse yourself in one of Australia’s leading healthtech startups
If you have an impact quickly, the opportunity to fast track your startup career