Account Director Job at Trade School (Atlanta)

Job Description

The Account Director must be intimately aware of the client’s business goals, and deploy Trade School resources to ensure both client and agency objectives are met efficiently and effectively. The AD is responsible for leading the growth and development of all direct reports and serves as conduit to the division’s senior leadership. The AD also serves as a Trade School steward externally to promote the division’s brand and growth opportunities.

Job Responsibility

Cross-functional Team Leadership
Establish trusted working relationships with senior leadership and account leads in each group, and align team on strategic goals
Effectively communicate client needs and expectations on a regular basis - both verbally and written - to cross- functional team members
Balance client business objectives with agency objectives, and motivate agency team to focus on the most appropriate course of action
Anticipate potential roadblocks for agency team, and proactively seek solutions and workarounds to ensure team stays on task
Contribute to and champion Trade School initiatives
Personify Trade School culture and set the standard for collaborative relationships
Client Relationship Management
Build trusted partnership with clients through intimate knowledge of their business and consistent execution of their marketing objectives
Champion the agency’s work and collaborate with team to gain approval of strategic, creative, media, etc. recommendations
Actively manage client expectations and status of agency / client relationship through regular client check-ins. Keep senior leadership informed of the state of the business and relationships.
Anticipate needs of clients based on market trends, competitive activity, business performance, etc. and provide strategic recommendations accordingly
Operations: Campaign / Project Workflow Management
Responsible for ensuring team moves all projects from start to finish according to the brief, on schedule and on budget
Review each assignment and work with operations to deploy agency resources accordingly ensuring project objectives, expectations and roles are clearly communicated
Maintain constant communication with cross-functional teams to ensure projects are on track, and provide guidance and solutions based on anticipation of client feedback
Responsible for having clear understanding of agency legal, IP, and business affairs processes, and ensure the team is adhering to protocol at all times
Be able to consistently evaluate creative based on strategy / Client needs, and teach others on the team to do so effectively

Requirements

10+ years of experience & 5+ years of management experience
Proven ability to lead complex integrated projects and campaigns
Expansive client history with experience across multiple categories
Mastery of creative and production elements in digital media channels, ability to impart knowledge to rest of team
Deep knowledge and experience with digital media planning and buying principles
Keen understanding of social / digital space & interest in media / culture
Experience leading cross functional agency teams (IATs)
Strong relationship building skills - ability to build and maintain trust both internally and externally
Demonstrated success in cross-functional team leadership including strong experience partnering across creative and strategic disciplines to ensure work product exceeds expectations
Superior communication and presentation skills - both written and verbal
Demonstrated resilience and solutions-oriented approach - ability to make quick, informed decisions
Team player with solid ability to lead
Mac experience, Keynote, MS Office, active social presence, familiar with reporting tools including Google Analytics
Comfortable working cross-office
Experience working with and managing up to Senior Leadership and Senior-level clients

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