Account Director, PR, Creator and Social (Sport, Arts & Culture)

• Lead the development and delivery of an annual global communications and social strategy across golf, racket sports, and Arts & Culture initiatives, aligned to the client’s overarching brand campaign and tone of voice
• Oversee a year-round content calendar across owned partnership social channels, balancing golf and racket sports storytelling with cultural moments and always-on content (including Arts & Culture when relevant)
• Ensure all comms and publishing plans are fully integrated across global Paid, Earned, Shared, and Owned channels
• Provide strategic counsel to the client on partnership amplification, brand storytelling, and content innovation
• Manage and optimise global sport social channels, ensuring content is on-brand, accessible, and strategically scheduled
• Lead ideation and content creation for cultural moments (e.g. International Women’s Day, Pride, Lunar New Year) as well as key sporting milestones
• Oversee community management and moderation in partnership with governance and monitoring teams
• Work with production partners and internal teams to deliver high-quality creative assets for global distribution
• Develop and execute PR strategies for each partnership in the portfolio, from event-specific comms to ambassador-led campaigns
• Build and maintain strong relationships with rights holders, athletes/ambassadors, media, and global market teams
• Provide on-site comms leadership at major events, including media management and live content amplification
• Ensure local market activation is supported through toolkits, briefing sessions, and ongoing liaison with regional teams
• Oversee weekly, monthly, quarterly, and annual reporting on PR and social performance
• Use data and insights to optimise future campaigns and demonstrate ROI
• Ensure measurement frameworks align with the client’s global brand tracking and reporting systems
• Manage a multi-disciplinary agency team, ensuring high-quality delivery across workstreams
• Act as the key day-to-day senior contact for the client, fostering a trusted partnership
• Oversee budget management, quarterly reviews, and resource planning

• Minimum of 6 years relevant agency or client-based experience across PR and Communications
• Specific experience in amplifying sport partnerships
• working closely with rights holders and ambassadors
• Knowledge and expertise across a variety of sports
• Exceptional understanding of how to build a client relationship and understand their business needs
• Proven ability to manage a high volume of client-service deliverables through critical path planning and resource management to maintain high quality output
• Record of developing and implementing marketing programs with a cross-functional team
• In-depth knowledge and network of sport media and journalists
• Natural communication skills to inspire and nurture a team whilst maintaining agency culture
• Excellent writing skills to draft media materials, toolkits and proposals whilst managing team development of copy writing and plan writing skills
• Track record of developing creative ideas and content to deliver against earned and owned channel objectives
• Strong understanding of digital landscape with experience in building and executing against social strategy
• Organised and detail oriented in a fast-paced, client service environment
• Maintain up-to-date knowledge of industry trends and best practices
• Excellent time management, written and oral communication skills

Competitive salary and benefits available on application