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Gupta Media Logo Gupta Media · -

Account Director, Organic Media

United States, Boston Employment contract 120000.00 - 150000.00 USD / Year · Job Posted May 11, 2026
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Job Description

Gupta Media is looking for an Account Director, Organic Media, to lead our Organic Media Department. If you are a visionary strategist who is passionate about the intersection of storytelling and platform innovation, with extensive experience in building engaged communities, driving cultural relevance, and scaling organic impact for global brands, live events, and the creator economy, we want to talk with you. Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage in our clients' businesses. Our work initially focused on the entertainment industry, specifically live events and recorded music (SXSW, Sony Music, Universal Music, and Disney Music Group are all clients). We have grown to include global brands (Amazon, Sophia Learning), major sports franchises (X Games, Florida Panthers, Washington Commanders, Cleveland Cavaliers, Women's Tennis Association), as well as public sector institutions (City of Boston, Massachusetts Office of Travel and Tourism).

Job Responsibility

  • Lead our organic social and influencer marketing offerings, owning how brands earn attention, not buy it
  • Shape always-on content, creator partnerships, and community engagement strategies that build relevance and loyalty over time
  • Scale our organic discipline by driving creator-led strategies, cultural moments, and platform-native content
  • Serve as a strategic lead for high-priority global clients, developing long-term organic and influencer marketing roadmaps
  • Own the vision for how clients grow their digital footprint
  • Play a key role in business development
  • Manage a team of strategists and social media managers
  • Define the technology stack and operational processes for pitching, planning, and reporting
  • Stay at the forefront of the creator economy and platform algorithm shifts
  • Build internal strategy for emerging platforms and work with clients to facilitate innovative testing

Requirements

  • Bachelor's degree or higher with a preference for Marketing, Advertising, Business, Communications, or related field
  • 8+ years of agency and/or brand-side experience with a dedicated focus on organic social media and influencer marketing
  • Proven experience managing complex clients and navigating the intersection of organic social and the creator economy
  • Deep expertise across the social ecosystem (Meta, TikTok, X, LinkedIn, YouTube, etc.) and a strong understanding of how organic social integrates with paid media and creative workstreams
  • A strong portfolio of successful campaigns demonstrating the ability to use storytelling to build awareness, engage new communities, and drive business results
  • Experience in managing a team of direct reports and building departmental workflows
  • Excellent communication skills with the ability to use data to inform creative and strategic decisions
  • A high level of enthusiasm and professionalism, with the ability to meet tight deadlines and adjust strategy as cultural trends shift

What we offer

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Pet insurance
  • Flexible Savings Accounts
  • Dependent Care Savings Accounts
  • 401(k) with up to 5% Safe Harbor contributions
  • Paid time off
  • Paid family leave
  • Commuting stipend
  • Wellness stipend
  • Opportunities for professional development and career growth
  • Annual bonus plan
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