This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
Viant’s CPG business is growing, with enterprise and mid-market brands adopting our DSP through agency relationships. We are now seeking an Account Director, CPG to further accelerate our growth in this category by scaling brand-direct demand, expanding agency adoption, and strengthening our position as a leader in targeting and measurement solutions. In this role you will lead the next phase of growth in one of the most complex and high-potential categories in programmatic advertising.
Job Responsibility:
Accelerate Viant’s CPG Growth
Grow and scale Viant’s CPG footprint by expanding direct brand relationships in the Food, Beverage, Personal Care, and Home Care categories
Establish Viant as the premier programmatic solution for the CPG category by evangelizing our DSP differentiators across AI, targeting, measurement, insights, and identity solutions
Drive greater industry awareness through thought leadership, conference participation, and client education
Brand-First Demand Generation & Agency Influence
Own and grow brand-direct demand while also supporting the core sales team in driving agency adoption across the CPG category
Develop and execute a brand-first strategy that ensures Viant is in the consideration set for DSP adoption across leading enterprise CPG brands
Partner with agency teams to help them navigate the evolving programmatic landscape for CPGs and ensure Viant is the platform of choice
Product & Business Development
Collaborate with Business Development to identify key data, measurement, and supply partnerships that strengthen Viant’s CPG offering
Ensure Viant’s measurement solutions align with CPG best practices and help clients drive enterprise value for their brands
Requirements:
10+ years of advertising experience
Minimum of 5+ years in collaborating with CPG marketers (brand-direct, agency, or vendor side experience)
Expertise in CPG, preferably in a brand-direct capacity
Deep understanding of programmatic advertising (CTV, Streaming Audio, Online Video, Display, DOOH, and Mobile) and how it applies to brands
A proven track record of building brand-direct relationships and scaling programmatic adoption
Self starter with experience closing large MSAs in adtech, programmatic, or digital media
Ability to work cross-functionally with sales, product, business development, and marketing teams
Strong analytical and strategic mindset, with the ability to translate industry challenges into advertising solutions
Excellent communication and presentation skills, with the ability to evangelize to Viant’s leadership in programmatic advertising
What we offer:
Competitive compensation, benefits, and career growth opportunities
Welcome to CrawlJobs.com – Your Global Job Discovery Platform
At CrawlJobs.com, we simplify finding your next career opportunity by bringing job listings directly to you from all corners of the web. Using cutting-edge AI and web-crawling technologies, we gather and curate job offers from various sources across the globe, ensuring you have access to the most up-to-date job listings in one place.
We use cookies to enhance your experience, analyze traffic, and serve personalized content. By clicking “Accept”, you agree to the use of cookies.