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Atlassian is looking for an experienced ABM Manager to join the Global Account-Based Marketing and Partner Marketing team within the Digital, Campaigns, and Operations (DCO) organization. The ABM Manager will be a key partner to our EMEA Enterprise Sales Team and work closely with our Account Executives, Sales Development Representatives (SDRs), and sales leadership to drive revenue growth within Atlassian’s top accounts in EMEA.
Job Responsibility:
be the relationship lead for the dedicated EMEA Enterprise AE and SDR teams
be the relationship lead for the EMEA Enterprise Sales Leadership team
craft compelling omni-channel campaign strategy including 1:1 and 1:few campaigns to achieve pipeline goals for target accounts in EMEA, while leveraging account and contact-level insights
be the strategy lead on providing insights and recommended plays for AEs and SDRs
consistently communicates learnings, blockers, and wins and is an effective communicator that can summarize documents and plans
develop media plans and own program budget
contribute to campaign ideation and drive alignment to primary pipeline targets, as well as marketing leading indicators
strong partner to PMMs to communicate feedback on content, offers, and programs given EMEA and sub-region nuances
partner with Marketing Operations and Sales Operations to raise any tracking or operational challenges
partner with Marketing Operations and Sales Operations to reinforce enablement on ABM campaigns and tools
advocate for the ABM and EMEA teams to GTM leadership and speak to successes and challenges
Requirements:
5+ years of ABM, demand generation, field marketing, or regional marketing experience
proven track record designing, executing, and measuring integrated marketing campaigns and outbound programs in partnership with sales in a high-growth environment
experience working within a multi-product organization
experience working with Salesforce, Marketo, and an ABM stack including Demandbase, Outreach, Drift, Zoominfo, TechTarget Priority Engine, 6sense, etc.
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