Account-Based Marketing Manager Jobs

New

Demand Generation Marketing Manager

The Demand Generation Manager is a key member of the marketing team, responsible...

Location

United States , Irvine

Salary:

90000.00 - 105000.00 USD / Year

Allied Universal®

Expiration Date

Until further notice

Requirements

Bachelor’s degree in marketing, Business, or related field of study
Minimum of five (5) years of marketing experience
Minimum of two (2) years of corporate marketing department experience in a demand generation role
Experience developing and/or managing brand building, thought leadership and lead generation content for a wide range of media channels: Website, email, events & sponsorships, PR/Publicity, trade shows, social media, collateral, advertising (digital and offline), direct mail, webinars, video, white papers, etc.
Recent use (in the last two years) of an account-based marketing (ABM) solution equivalent to Terminus, Demandbase, 6Sense, Marketo, HubSpot, Pardot, or active campaign
Experience with reporting – Salesforce, GA4, understanding of attribution models
Experience working with and leading SDR teams and inbound/outbound marketing tactics
Strong writing skills with attention to detail and solid proofreading abilities
Strong expertise in demand generation strategies, website content layout, and data analysis
Driven and self-motivated with the ability to effectively manage multiple projects and meet deadlines

Job Responsibility

Ideate, develop, and manage demand generation marketing programs from campaign planning and audience segmentation to execution, measurement, and optimization
Execute multi-touch, multi-channel marketing campaigns and conduct post-program analysis to review results against objectives, including lead volume, conversion rates, pipeline velocity, and ROI
Manage content development and partner with subject-matter experts on targeted messaging that resonates with various audiences
Create compelling content including eBooks, white papers, website content, emails, blog posts, newsletters, webinars, sales collateral, PowerPoint sales presentations and advertisements
Execute digital and account-based marketing strategies with data-driven testing to optimize messaging, creative assets, and landing pages
Collaborate with cross-functional teams, including creative, web, and sales enablement, to ensure cohesive marketing efforts
Drive and strengthen the SDR process by developing playbooks and enablement materials to convert marketing leads into pipeline opportunities
Streamline lead handoffs and lead follow up processes between marketing and sales to increase funnel conversion rates

What we offer

Medical, dental, vision, basic life, AD&D, retirement plan and disability insurance
Eight paid holidays annually, five sick days, and four personal days
Vacation time offered at an accrual rate of 3.08 hours biweekly
10% annual bonus eligibility

Fulltime

Account-Based Marketing Manager

FloQast is seeking a hands-on, strategic, and data-driven Account-Based Marketin...

Location

United States , Los Angeles; Chicago; Austin; New York City

Salary:

91000.00 - 137000.00 USD / Year

FloQast

Expiration Date

Until further notice

Requirements

5+ years of B2B marketing experience, preferably in SaaS or technology industries
2+ years of Account-Based Marketing experience, with hands-on ownership of Demandbase or 6sense required
Bachelor’s degree in Marketing, Advertising, Business, or a related field
Proven track record designing and scaling ABM programs that deliver measurable pipeline and revenue impact
Strong understanding of account segmentation, persona targeting, and buyer journey personalization
Experience managing multi-channel campaigns across paid media, email, social, and events
Analytical mindset with the ability to interpret data, derive insights, and present findings to cross-functional teams
Highly collaborative and able to partner effectively with Sales, BDRs, and Marketing Operations to drive shared goals
Excellent project management and organizational skills
Comfortable managing multiple initiatives simultaneously

Job Responsibility

Own the strategy and execution of account-based programs across marketing channels (paid media, email, direct mail, events, web, etc.) to deliver meaningful engagement, pipeline, and revenue across named accounts
Partner closely with Sales, Partner, and other key stakeholders to ensure alignment on audience targeting, messaging, and campaign outreach
Lead campaign orchestration in Demandbase (our ABM platform), ensuring flawless execution and accurate measurement
Develop and own ABM measurement, collaborating with Marketing Operations to analyze performance data and regularly report on key metrics (such as account engagement, pipeline creation, and influenced revenue) to drive program optimization
Manage ABM technology partnerships, evaluating and implementing tools that enhance targeting, personalization, and reporting
Work with the Brand and Product Marketing teams to develop tailored messaging, assets, and experiences by industry and persona
Champion ABM across the organization, sharing best practices, training cross-functional teams, and driving alignment across all stakeholders

What we offer

Medical
Dental
Vision
Family Forming benefits
Life & Disability Insurance
Unlimited Vacation

Fulltime

Manager, Account-Based Marketing

We’re seeking a Manager, Account-Based Marketing (ABM) to help us connect that m...

Location

United States

Salary:

90000.00 - 115000.00 USD / Year

EdTech Jobs

Expiration Date

Until further notice

Requirements

5–7 years of B2B marketing experience
2+ years managing ABM programs in a SaaS or software company (edtech experience strongly preferred)
Proven ability to build and execute ABM programs that drive measurable pipeline and customer expansion
Hands-on expertise with Demandbase, Marketo, Salesforce, Outreach, and Tableau
Analytical mindset with the ability to interpret data and communicate insights clearly
Excellent communication and collaboration skills—comfortable building trust with sales, customer success, marketing ops, and key stakeholders
Curiosity, creativity, and a test-and-learn approach that aligns with Instructure’s culture of innovation
Bachelor’s degree in Marketing, Business, or related field (or equivalent experience)

Job Responsibility

Lead and Execute ABM Strategy: Design and manage 1:1, 1:few, and 1:many ABM programs that reach the right institutions and organizations with personalized, relevant experiences, including integrated email, paid media, direct mail, and personalized content experiences
Collaborate with sector marketing, sales, and customer success to identify and prioritize target accounts, define buying groups, and tailor messaging to the unique needs of [K–12, Higher Ed, business and government learning] audiences
Use Demandbase to orchestrate and measure multi-channel account journeys, including advertising, website personalization, and content engagement, to complement campaigns executed in Marketo and Outreach
Partner with content and creative teams to develop assets that resonate with educators, administrators, and technology leaders and align assets with stage-based buyer journeys informed by predictive scoring and intent data
Manage budgets, timelines, and results while continuously experimenting with new tactics and tools
Lead and analyze research projects (internal or vendor-led) to surface insights that fuel smarter ABM strategies and inform ongoing targeting and segmentation refinement
Drive Collaboration and Alignment: Work hand-in-hand with sales, customer success, SDRs, and marketing operations to connect strategy with execution, ensuring marketing activity contributes directly to business objectives including competitive conquesting, pipeline generation, and revenue outcomes
Use Salesforce, Marketo, and Outreach to ensure campaign alignment, accurate tracking, and smooth lead/account handoffs
Engage with the marketing operations team to collaboratively design dashboards in Tableau and/or Demandbase that visualize ABM performance, predictive trends, and account engagement insights
Create scalable systems for project organization and visibility using Asana

Fulltime

Account-Based Marketing Expert

As an ABM Expert at Designity, you’ll drive high impact, account-based strategie...

Location

Salary:

Not provided

Designity

Expiration Date

Until further notice

Requirements

5+ years of experience in ABM, demand generation, or enterprise marketing
Proven success in executing multi tiered ABM strategies (1:1, 1:Few, and 1:Many)
Deep expertise in LinkedIn Ads, programmatic ABM, email automation, and personalization tools
Strong background in sales marketing alignment and account-based selling strategies
Experience with CRM (HubSpot, Salesforce) and marketing automation (Marketo, Pardot)
Excellent analytical skills with the ability to measure and interpret ABM effectiveness, and translate insights into clear, actionable optimization strategies
Experience integrating AI tools for personalization, predictive sending, or performance insights
Highly organized, results oriented, and confident in managing multiple projects simultaneously

Job Responsibility

Own ABM strategy and execution across 1:1, 1:Few, and 1:Many campaigns
Build target account lists using firmographic, technographic, and intent data
Run multi-touch campaigns across email, paid media, direct mail, LinkedIn outreach, and sales alignment efforts
Optimize landing pages, personalized microsites, and account specific content to improve engagement and conversion rates
Collaborate with content, design, and sales teams to develop personalized messaging, assets, and outreach strategies
Integrate AI driven tools to generate content variants, optimize outreach timing, and automate parts of the buyer journey for scale and efficiency
Define and measure ABM success metrics to continuously analyze and optimize ABM performance, adjusting targeting, messaging, and channels based on engagement data
Develop real time ABM dashboards and reporting, ensuring both marketing and sales have visibility into account engagement
Train sales teams on ABM best practices, helping them leverage personalized outreach effectively

What we offer

Work remotely full-time, within a virtual office environment
Unwind during the flexible PTO (available after 90 days), and company holidays
Professional growth opportunities and ongoing training
Enjoy dedicated focus times designed to boost your productivity and creativity
Fast-moving, values-driven, globally distributed team
Flexible Hours
Flexible Vacations
Clear Growth Plan
Yearly Meet Ups
Healthcare & More

Fulltime

Account-Based Marketing (ABM) Manager

PagerDuty is seeking a dynamic Account-Based Marketing (ABM) Manager to implemen...

Location

Canada , Toronto

Salary:

98000.00 - 149000.00 CAD / Year

PagerDuty

Expiration Date

Until further notice

Requirements

5+ years of experience executing successful account-based marketing campaigns
5-7 years of previous marketing or other relevant experience
5+ years of experience with ABM tools (Demandbase preferred)
Strong track record of driving cross-functional collaboration to execute and optimize marketing campaigns
Successfully implemented data-driven programs with key measurements for success
Strong quantitative and analytical skills with an understanding of B2B marketing metrics
CRM/marketing automation background, preferably Salesforce and Marketo
Hands-on experience executing across web, email, and digital marketing channels
Clear communication skills to articulate new ideas, products, and campaigns to both internal and external stakeholders
Comfortable with project management across multiple teams, capable of prioritizing multiple workstreams and projects

Job Responsibility

Partner with Marketing, Sales and Customer Success teams to identify top target accounts and objectives that drive revenue growth and enable customer success
Autonomously develop and execute targeted, multi-channel ABM programs for key accounts, collaborating closely with sales and cross-functional marketing teams and embracing a data-driven and ‘test and learn’ mindset to optimize program performance
Work closely with Marketing Operations to support high-performance ABM marketing tools and integrations, ensuring precise targeting of the right audience through the right channels
Own and track program results, measure success and deliver insights to stakeholders across the business
Define and implement scalable, repeatable processes to expand PagerDuty’s ABM programs across all strategic accounts globally

What we offer

Competitive salary
Comprehensive benefits package from day one
Flexible work arrangements
Company equity
ESPP (Employee Stock Purchase Program)
Retirement or pension plan
Generous paid vacation time
Paid holidays and sick leave
Dutonian Wellness Days & HibernationDuty - companywide paid days off in addition to PTO
Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent

Fulltime

Senior Account-Based Marketing Manager

Atlassian is seeking an experienced Senior Account Based Marketing (ABM) Strateg...

Location

United States , San Francisco

Salary:

Not provided

Atlassian

Expiration Date

Until further notice

Requirements

10+ years of marketing experience, with 3+ years of Account Based Marketing experience in a high-growth environment
Proven experience with owning, executing and measuring 1:1 and 1:Few ABM motions that leverage various channels such as paid media, email, content syndication, direct mail, events and more
Strong track record developing outbound programs in partnership with sales
A data-driven mindset with the ability to translate insights into strategic actions that enhance revenue
Experience working with sales/marketing and ABM platforms such a Salesforce, Marketo, Demandbase, CommonRoom Outreach, Zoominfo, TechTarget Priority Engine, Reachdesk, Folloze, 6sense, etc.

Job Responsibility

Be the primary relationship lead for AMER Strategic Account Executives (AEs) Leaders and Sales Development Representatives (SDRs) Leaders
Lead strategy development by providing valuable insights and recommended actions for AEs and SDRs
Collaborate closely with the Sales team to create and manage omni-channel account-based marketing campaigns that successfully generate new pipeline opportunities and accelerate deals for target accounts in AMER - utilizing account and contact-level insights to guide decision-making
Partner with Field Marketing and Partner Marketing to enhance the effectiveness of account-based marketing initiatives, including high-touch events and executive roundtables
Maintain consistent and effective communication on insights, challenges, and successes with Sales and Account-Based Marketing (ABM) Leadership
Collaborate with Product Marketing Managers (PMM) to relay feedback on content and programs

What we offer

health coverage
paid volunteer days
wellness resources

Fulltime

Field Marketing Manager

Join Airtable as a Field Marketing Manager, playing a pivotal role in accelerati...

Location

United States , New York

Salary:

153000.00 - 200000.00 USD / Year

Airtable

Expiration Date

Until further notice

Requirements

5+ years of B2B field marketing or demand generation experience within enterprise software/SaaS
Proven track record of consistently hitting pipeline targets with marketing campaigns and events
Demonstrated ability to build strong relationships with sales leadership and individual sellers
Hands-on experience running account-based programs, executive roundtables, webinars, and both virtual and in-person events
Proficiency in Salesforce, Sales Navigator, Looker, and event management platforms like Splash
Experience using ABM platforms (6sense, Demandbase, Terminus)
Solid understanding of modern B2B lead management and attribution models
Experience successfully managing regional marketing budgets, tracking ROI, and improving spend efficiency
Ability to thrive in high-growth, dynamic environments and pivot strategies while maintaining operational excellence
Exceptional project management skills enabling cross-functional collaboration

Job Responsibility

Drive pipeline creation and expansion through strategic regional programs including executive roundtables, targeted webinars, hands-on workshops, and community events
Partner strategically with sales leadership to identify top enterprise accounts and design targeted programs
Own regional marketing strategy by building and executing comprehensive plans aligned to business objectives
Manage and optimize a dedicated regional marketing budget, tracking expenses and improving pipeline-to-spend ratios
Measure and communicate impact through pipeline dashboards and performance analytics
Experiment and scale by piloting innovative event strategies and leveraging Airtable AI
Stay agile and responsive by adapting plans quickly as company priorities and market conditions evolve
Deliver measurable results with accountability for both immediate pipeline generation and long-term closed-won revenue attribution

What we offer

Benefits
Restricted stock units
Incentive compensation

Fulltime

New

Field Marketing Manager

We’re seeking a highly organized and detail-oriented Field Marketing Manager to ...

Location

United States

Salary:

100000.00 - 120000.00 USD / Year

Quantum Metric

Expiration Date

Until further notice

Requirements

2-5 years of experience in field marketing, event marketing, project management, or partner marketing
Hubspot/Salesforce/Zuddl/Asana experience preferred
Analytical and results-driven, with the ability to track event ROI, analyze performance metrics, and present actionable insights
Highly organized with proven experience managing multiple end-to-end event programs, including logistics, budgeting, and vendor/venue management
Comfortable working across teams, influencing without authority, and keeping stakeholders aligned
Creative thinker that goes beyond logistics to craft engaging experiences that resonate with attendees
Comfortable working in a fast-paced, deadline-driven environment with shifting priorities and can adapt quickly without waiting for direction
Willingness to travel (up to ~30%) to support regional events

Job Responsibility

Develop the National Events Strategy: Research, evaluate, and prioritize a national calendar of events that align with key target accounts, industry verticals, and sales territories
Budget Management & Negotiation: Own and manage the national field events budget. This includes vendor negotiation, contract management, and ensuring cost-effectiveness to maximize ROI
End-to-End Event Management: Oversee all logistics for events, including venue selection, contract negotiation, vendor management, and managing internal travel/staffing
Content & Experience Design: Work with Product Marketing and Brand teams to ensure the event experience is visually engaging, on-brand, and conveys a clear, memorable value proposition
Field Enablement & Management: Targeting and Account Alignment: Collaborate closely with sales leadership and Account Executives to identify and prioritize target audience for each event. Ensure event themes, messaging, and attendee lists support an Account-Based Marketing (ABM) approach
Train the Field: Conduct pre-event briefings with sales on messaging, target attendees, and effective lead capture/qualification techniques
Manage Event Follow-Up: Establish a strict expectation with sales for post-event lead follow-up and ensure all event data is accurately captured and moved into Hubspot/Salesforce
Pipeline & ROI Analysis: Track and report on ROI for every event, and forecast expected pipeline. Continuously refine and develop repeatable playbooks and processes for event execution to improve efficiency and impact

What we offer

Medical, Dental, Vision Insurance (99% Medical base plan paid by the Company)
FSA, DCFSA, and HSA accounts
Employee Assistance Programs (EAP)
Telehealth options
Voluntary Life & AD&D, STD, LTD, Critical Illness and Accident
Healthy Rewards – Discount Programs
Discounts on Pet Insurance
401k (with employer match) and Options / Equity
13 company holidays
Unlimited Paid Time Off

Fulltime

Account-Based Marketing Manager

Atlassian

Location:
United Kingdom

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
May 01, 2025

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