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Fundraise Up is seeking an Account-Based Marketing Manager to plan and execute targeted marketing programs that engage and influence our most important Enterprise and Strategic accounts. This role plays a critical part in supporting complex sales cycles by developing and running personalized marketing programs that help build relationships with senior decision-makers, engage buying groups, and accelerate high-value opportunities.
Job Responsibility:
Execute account-based marketing programs targeting a defined set of Enterprise and Strategic accounts
Design and coordinate 1:1 and 1:few ABM plays that engage key decision-makers and buying groups
Partner with Sales to support account plans, opportunity progression, and executive engagement
Develop personalized messaging, value narratives, and content experiences tailored to enterprise stakeholders
Execute multi-channel ABM campaigns across LinkedIn, email, paid media, content hubs, direct mail, and events
Support high-touch executive engagement initiatives including curated dinners, events, and account-specific experiences
Conduct account research to identify buying group members, whitespace opportunities, and engagement signals
Monitor account engagement, campaign performance, and pipeline impact across the target account portfolio
Test new ABM approaches and engagement tactics to improve program effectiveness
Requirements:
4-7 years of B2B marketing experience with strong exposure to enterprise demand generation, ABM, or strategic account marketing
Demonstrated experience executing multi-channel ABM programs targeting complex buying groups
Strong analytical skills with the ability to evaluate account engagement and pipeline signals
Experience working closely with Sales teams to support account strategies and opportunity progression
Ability to independently plan and execute marketing initiatives aligned with broader strategic objectives
Experience using marketing and sales platforms - Salesforce, HubSpot, LinkedIn, and ABM or intent tools
Comfort operating in fast-paced environments where priorities evolve and initiatives require adaptive planning
What we offer:
Health, Dental, and Vision insurance covered at 100% for employees, 80% for employee plus dependents, and 70% for employees plus family
FSA and HSA Spending Account
20 days of vacation, 5 sick days, 11 company holidays plus an additional 1 floating holiday
401(k) plan with company match
100% Company-paid short-term disability, long-term disability, basic life insurance and AD&D
Paid parental leave (12 weeks for primary caregivers / 6 weeks for secondary caregivers)
Generous home office stipend to support your remote workspace
Annual professional development stipend to support your growth (e.g., workshops, courses, and seminars)
Charitable giving program and paid volunteer time off with registered non-profits