Looking for Senior Marketing (Sales) Development Manager jobs? This critical leadership role sits at the dynamic intersection of marketing and sales, acting as the engine that drives qualified pipeline and revenue growth. A Senior Marketing (Sales) Development Manager is responsible for building, coaching, and leading a team of Marketing Development Representatives (MDRs) or Sales Development Representatives (SDRs). This professional transforms marketing-generated interest into sales-ready conversations, ensuring a seamless handoff to the account executive or sales team. For individuals passionate about people leadership, process optimization, and revenue generation, this career path offers significant impact and advancement opportunities. In this profession, typical responsibilities are multifaceted and strategic. The core duty is team leadership: hiring top talent, providing continuous coaching and mentorship, and fostering a high-performance culture. Managers develop the sales acumen, product knowledge, and communication skills of each team member. They are deeply analytical, constantly monitoring key performance indicators (KPIs) such as call volume, lead qualification rates, opportunity creation, and pipeline contribution. A major part of the role involves designing and refining scalable processes for both inbound lead follow-up and strategic outbound prospecting campaigns. This requires close collaboration with marketing leaders to align on campaign goals and with sales leadership to ensure lead quality and efficient conversion. Ultimately, the manager is accountable for the team’s output in meeting or exceeding pipeline generation targets. To excel in Senior Marketing (Sales) Development Manager jobs, a specific blend of skills and experience is required. Typically, candidates possess a proven track record in sales development, having been successful individual contributors before moving into management. Several years of direct people management experience, with a demonstrated ability to recruit, retain, and motivate teams, is essential. A solid understanding of sales methodologies, CRM platforms (like Salesforce), and sales engagement tools is mandatory. Strong analytical abilities are needed to interpret data, forecast trends, and report on metrics to senior stakeholders. Exceptional communication and interpersonal skills are crucial for coaching, managing upwards, and cross-functional collaboration. A bachelor’s degree in business, marketing, or a related field is commonly preferred. The most successful managers are process-oriented, adept at identifying inefficiencies, and driven by a quota-carrying mindset to deliver measurable business results. If you are searching for leadership roles that directly influence revenue and bridge the gap between marketing strategy and sales execution, exploring Senior Marketing (Sales) Development Manager jobs is an excellent career move.
