Explore high-impact Senior Manager, Product Management Data and Analytics AdTech jobs, a pivotal leadership role at the intersection of data strategy, product innovation, and the dynamic advertising technology landscape. Professionals in this capacity are strategic visionaries responsible for transforming vast datasets into powerful, market-leading products that drive revenue, optimize advertising performance, and navigate the complex modern privacy ecosystem. They serve as the critical bridge between technical data teams and business objectives, ensuring that data assets are leveraged to create tangible value for both the company and its clients. A Senior Manager in this field typically oversees the entire data product lifecycle, from conceptualization and roadmap definition through to development, launch, and iterative optimization. Common responsibilities include defining the strategic vision for a portfolio of data and analytics products, such as audience targeting platforms, measurement suites, or predictive analytics tools. They lead a small team of product managers or data analysts, providing mentorship and direction while often remaining hands-on with data analysis using tools like SQL. A core aspect of the role is deep collaboration with data engineering, data science, and machine learning teams to integrate advanced models and robust data pipelines into scalable product offerings. Furthermore, they work cross-functionally with commercial, marketing, and legal teams to align product goals with market needs, revenue targets, and stringent privacy regulations like GDPR and CCPA. The typical profile for these senior positions requires a blend of technical expertise, business acumen, and leadership. Candidates generally possess 5+ years of product management experience with a significant portion in data-rich domains like ad tech, martech, or e-commerce, coupled with 2-3 years in a formal leadership capacity. Strong analytical and SQL skills are fundamental to interrogate data, define metrics, and validate product hypotheses. A deep understanding of the ad tech ecosystem—including identity resolution, programmatic advertising, and attribution—is crucial. Equally important are soft skills: the ability to communicate complex data concepts to diverse stakeholders, influence without direct authority, and make decisive, data-informed decisions. A bachelor’s degree in a technical or quantitative field is common, with many professionals holding advanced degrees in business or technology management. For those seeking to lead at the forefront of data-driven advertising innovation, Senior Manager, Product Management Data and Analytics AdTech jobs offer a challenging and rewarding career path. These roles are ideal for leaders passionate about harnessing data to solve complex business problems, building and mentoring high-performing teams, and shaping the future of privacy-centric advertising in a post-cookie world. Discover opportunities where you can own the strategy for transformative data products that power the digital economy.
