Discover dynamic and rewarding Sales Support and Marketing Executive jobs, a pivotal hybrid role designed to bridge the gap between sales strategy and marketing execution. Professionals in this career act as the crucial backbone for sales teams while driving targeted marketing initiatives, ensuring a seamless customer journey and amplified brand presence. This position is ideal for organised, communicative individuals who thrive in fast-paced environments where no two days are the same. Typically, a Sales Support and Marketing Executive operates at the intersection of two key business functions. On the sales support side, core responsibilities involve providing direct administrative and strategic assistance to sales managers or business development teams. This includes managing customer inquiries, preparing sales reports and performance analyses, and maintaining accurate product information and pricing within systems. A significant part of the role is proactive account management, nurturing relationships with existing clients through regular communication via phone, email, and virtual meetings, and identifying opportunities for account growth. Mastery of Customer Relationship Management (CRM) software is fundamental for tracking interactions, managing databases, and supporting sales pipelines. Concurrently, the marketing executive component focuses on amplifying brand visibility and generating leads. Common duties encompass coordinating and executing marketing campaigns, which may involve managing customer email databases, supporting the creation of promotional e-shots, and proofreading marketing collateral. These professionals often play a hands-on role in event management, planning and attending trade shows or corporate events, which includes logistical coordination of travel, materials, and follow-up activities. They also frequently collaborate with digital marketing teams to update website content and ensure product visuals and information are compelling and current. The typical skill set required for these jobs is a blend of soft and hard skills. Employers generally seek excellent communicators with strong interpersonal abilities to interact effectively with both customers and internal teams. Exceptional organisational skills and meticulous attention to detail are non-negotiable, as the role demands juggling multiple projects and deadlines. Technologically, proficiency in Microsoft Office Suite (especially Excel and PowerPoint) and CRM platforms is standard, while familiarity with basic design tools or Adobe software is often a valuable asset. Most positions require a proven background in sales administration, marketing coordination, or a similar support role, demonstrating an ability to work both independently as a self-starter and collaboratively within a team structure. Ultimately, Sales Support and Marketing Executive jobs offer a unique career path for those who enjoy analytical sales support coupled with creative marketing tasks. It’s a profession that demands resilience, adaptability, and a passion for driving business growth from the operational core, making it a critical and valued position in any customer-centric organisation.
