Explore high-impact Retail Media Senior Account Manager jobs, a pivotal role at the intersection of digital advertising, e-commerce, and strategic client partnership. Professionals in this senior capacity are essential drivers of revenue and growth within the dynamic retail media landscape. They act as the primary strategic lead for a portfolio of key advertiser accounts, managing relationships with brands and agencies that invest in advertising on retail platforms like online marketplaces and retailer websites. The core mission is to deeply understand client business objectives and translate them into effective, data-driven retail media strategies that deliver measurable return on advertising spend (ROAS) and foster long-term partnerships. Typical responsibilities for a Retail Media Senior Account Manager encompass the full client lifecycle. This begins with business development, including identifying growth opportunities within existing accounts and potentially acquiring new advertisers. They lead commercial negotiations, contract renewals, and oversee the seamless onboarding of clients onto the retail media platform. A significant portion of the role involves strategic consultation; these managers analyze campaign performance data to provide actionable insights, optimize bidding strategies, and recommend tailored tactics across sponsored product, display, and video ad units. They educate clients on best practices, new product features, and category trends to maximize campaign effectiveness. Furthermore, they are responsible for revenue forecasting, tracking key performance indicators (KPIs), and presenting quarterly business reviews that demonstrate value and strategic roadmaps. Crucially, they serve as the client's advocate internally, relaying feedback and market needs to product and sales teams to shape platform evolution. The typical skill set required for these jobs is a blend of commercial, analytical, and interpersonal prowess. Employers generally seek candidates with a proven background in digital advertising, account management, or sales, preferably within retail media, e-commerce, or performance marketing. Exceptional communication, presentation, and negotiation skills are non-negotiable, as is the ability to translate complex data into compelling business stories. Strong analytical abilities and proficiency with tools like Excel for analyzing performance metrics are standard requirements. A strategic mindset, client-centric approach, and the capacity to thrive in a fast-paced, target-driven environment are essential traits. For those with this expertise, Retail Media Senior Account Manager jobs offer a challenging and rewarding career path, positioning professionals at the forefront of a rapidly expanding sector of digital marketing with significant influence over brand success on critical retail channels.
