A Retail Media Business Development Intern is a dynamic entry-level role designed for individuals eager to launch their career at the exciting intersection of e-commerce, advertising, and strategic sales. This internship provides hands-on experience in one of digital marketing's fastest-growing sectors: retail media networks (RMNs). Professionals in these roles support teams in monetizing a retailer's digital assets by selling advertising space to brands, directly on e-commerce platforms. For students and recent graduates, securing one of these internships is a strategic step toward full-time jobs in a high-demand field. Typically, interns in this capacity engage in a blend of market research, sales support, and campaign analysis. Common responsibilities include conducting in-depth research on the retail media ecosystem to identify trends, innovations, and competitive insights. They assist in building and qualifying prospect lists, helping to pinpoint brands that would benefit from advertising on specific retail platforms. A significant part of the role often involves supporting the business development team with outreach strategies, preparing sales materials, and helping to manage the initial stages of the sales pipeline. Furthermore, interns may be involved in the operational side, such as helping to set up advertising campaigns on retail media platforms, tracking performance metrics, and assisting in the compilation of data-driven reports for clients or internal stakeholders. This holistic exposure is crucial for understanding the full lifecycle of a retail media deal. The typical skills and requirements for these jobs are multifaceted. Candidates are usually pursuing a degree in Business, Marketing, Communications, or a related field. A strong analytical mindset is essential for interpreting campaign data and market research. Exceptional communication and interpersonal skills are paramount, as the role requires collaboration with internal sales and marketing teams and, at times, interaction with potential clients. Being highly organized, detail-oriented, and capable of managing multiple tasks efficiently is critical in this fast-paced environment. A foundational understanding of digital advertising principles, e-commerce dynamics, and a keen commercial interest in driving revenue growth are significant advantages. Proficiency in common office software and data analysis tools is expected. For those targeting international markets, multilingual abilities can be a strong asset. Ultimately, this internship is ideal for proactive, curious individuals who are not just looking for temporary work but are seeking immersive jobs that build a foundation for a career as a Retail Media Network Manager, Sales Planner, or Business Development Associate in the thriving retail media landscape.
