Explore a career as a Regional Account Executive specializing in the SMB/MM (Small & Medium Business / Mid-Market) segment. This dynamic sales role is at the heart of driving revenue growth within a defined geographic territory, focusing on acquiring new business clients and expanding relationships with existing customers. Professionals in these jobs are pivotal in building a robust sales pipeline, managing the full sales cycle, and consistently meeting or exceeding sales quotas. The position blends strategic hunting for new logos with skillful farming of current accounts to maximize Annual Recurring Revenue (ARR) through cross-sales, up-sells, and subscription expansions. Typical responsibilities for a Regional Account Executive - SMB/MM include proactive prospecting through various channels, following up on inbound marketing leads, and conducting compelling product demonstrations tailored to business needs. A core duty is to deeply understand the unique challenges and objectives of SMB and mid-market organizations, articulating a clear value proposition that aligns solutions with client goals. Executives in this field are responsible for navigating complex sales processes, identifying key decision-makers, overcoming objections, and negotiating contracts to secure new and renewal business. Meticulous pipeline management and accurate forecasting using CRM tools like Salesforce are standard, ensuring a clear view of sales performance and territory health. The role demands a specific set of skills and attributes. Successful candidates are typically motivated self-starters with a proven track record in B2B sales, specifically within the SMB/MM sector. Excellent verbal and written communication skills are essential for crafting persuasive proposals and building rapport. A strategic, data-driven mindset is crucial for managing territory plans and prioritizing opportunities. Collaboration is key, as these executives often work closely with Sales Development Representatives (SDRs), marketing teams, channel partners, and Customer Success Managers to ensure a seamless customer journey from acquisition to expansion. Familiarity with the broader technology, IT, or cybersecurity landscape is highly advantageous, enabling more consultative and knowledgeable sales conversations. Common requirements for these jobs include several years of direct sales experience, often with a bachelor's degree preferred. Proficiency in standard sales and productivity technology (CRM platforms, Microsoft Office, Google Workspace) is expected. The ideal candidate is resilient, adaptable, and thrives in a quota-carrying environment with minimal supervision. If you are a results-oriented professional passionate about solving business problems for growing companies and building long-term client partnerships, exploring Regional Account Executive - SMB/MM jobs could be your next career move. Discover opportunities where your drive and sales acumen can directly impact company growth and customer success.
