About the Kidstrong Assistant General Manager role
Aspiring leaders in the youth development and family fitness industry will find that KidStrong Assistant General Manager jobs represent a dynamic and rewarding career path. This role is the vital second-in-command within a training center, blending operational management, sales leadership, and hands-on coaching into one fast-paced profession. Professionals in this position are tasked with fostering a positive, high-energy culture for both staff and member families, ensuring every interaction aligns with the brand’s mission of holistic child development.
The primary responsibility of an Assistant General Manager is to support the General Manager in driving key business results. This includes a deep understanding of the center’s financial health, key performance indicators (KPIs), and strategies to boost membership sales while reducing member attrition. A significant portion of the role involves active sales and marketing duties, such as managing leads through a CRM system, conducting outbound call drives to prospective families, and scheduling events like birthday parties and camps to maximize center profitability. Maintaining a clean, safe, and brand-consistent facility through daily, weekly, and monthly upkeep is also a core operational task.
Beyond business operations, this profession is fundamentally about people leadership. Assistant General Managers are responsible for recruiting, onboarding, training, and evaluating coaching staff. They create a culture of continuous learning, using training platforms to support the professional development of their team. They conduct regular assessments of class quality and coach performance, providing constructive feedback to ensure every coach embodies the center’s DNA of excellence. This leadership extends to parents and children as well, requiring the building of strong, trusting relationships with families.
Crucially, this role is not purely managerial; it is also hands-on. A professional in this field must be comfortable stepping onto the floor to coach children, typically ranging from toddlers to pre-teens. They deliver an evolving curriculum that focuses on physical, brain, and character development. This requires a solid understanding of exercise physiology, body mechanics, and age-appropriate coaching techniques. The job is physically demanding, often requiring the ability to move through class spaces for extended periods, lift equipment, and physically guide children to ensure proper technique and safety.
Typical requirements for these jobs include a background in athletics, coaching, or child development, along with a proven ability to work with young children. Strong sales experience, excellent communication skills with both children and adults, and CPR certification are standard. Practical proficiency with Google and Microsoft platforms is expected. Ultimately, the ideal candidate is a natural leader who leads by example, possesses a low-ego mindset, and is passionate about creating a positive impact on the next generation through a unique blend of business acumen and hands-on mentorship.