Explore high-level leadership jobs in the dynamic field of social media and community strategy with the Group Director, Care + Engagement role. This senior executive position sits at the intersection of brand stewardship, audience connection, and digital innovation, primarily within marketing agencies or large consumer-facing corporations. Professionals in these jobs are responsible for architecting and overseeing the entire social media management and digital engagement ecosystem for an organization or a portfolio of client accounts. Their core mission is to ensure that a brand’s social presence is not just operational but strategically pivotal, culturally relevant, and deeply integrated into broader business objectives. A Group Director, Care + Engagement typically sets the vision, standards, and operational playbook for social media teams. This involves leading the discipline of social listening, transforming audience conversations and platform trends into actionable cultural insights that inform strategy and creative campaigns. They are the ultimate guardian of quality and consistency, ensuring all social outputs—from daily community management to large-scale digital activations—meet high standards and align with platform best practices. A significant part of the role is driving operational excellence, often by evaluating and implementing scalable systems, AI tools, and new technologies to enhance efficiency in publishing, moderation, and measurement. Beyond craft leadership, individuals in these jobs are people leaders and organizational influencers. They are directly responsible for talent development, mentoring team members, shaping career paths, and building high-performing, skilled teams. They also play a crucial client-facing and internal leadership role, presenting strategic thinking, contributing to new business pitches, and serving as the authoritative voice of social media management within company leadership. Their work requires seamless collaboration with strategy, creative, influence, and analytics departments to ensure social thinking is embedded holistically. Typical requirements for these executive jobs include a substantial background (often 10+ years) in marketing, communications, or agency environments, with extensive specialized experience in social media management and strategy. Essential skills blend strategic vision with operational pragmatism: exceptional communication and presentation abilities, strong interpersonal and team-building skills, proficiency in project management and digital tool suites, and a forward-thinking mindset to anticipate platform evolution and consumer behavior shifts. For strategic leaders passionate about shaping brand-audience relationships at the highest level, Group Director, Care + Engagement jobs represent a pinnacle career opportunity to drive impact at scale.
