Explore exciting career opportunities in FLEX Senior Manager, Onsite Digital Data Management jobs. This senior-level, strategic role sits at the intersection of data, marketing, and technology, focusing on the data generated directly on a company's owned digital properties. Professionals in this field are responsible for the end-to-end management of data collected from onsite channels such as websites, mobile apps, in-room entertainment systems, wifi portals, and kiosks. The primary objective is to transform this raw data into a strategic asset that fuels personalized customer experiences, drives revenue growth, and provides a competitive edge. A FLEX Senior Manager, Onsite Digital Data Management typically oversees a wide range of critical responsibilities. They design and implement the overarching data strategy for owned digital channels, ensuring that data collection is comprehensive, accurate, and compliant. This involves architecting and engineering complex data pipelines that efficiently transport data from its point of collection to cloud data warehouses and customer data platforms (CDPs). They work closely with MarTech and IT teams to build and maintain a robust digital data infrastructure. A key part of their role is to define data and tracking requirements for media and advertisements displayed on these owned channels, enabling both effective targeting and accurate marketing measurement. Furthermore, they collaborate with analytics and marketing teams to identify key performance indicators (KPIs) and data requirements that optimize customer segmentation and enhance return on investment (ROI). They are also tasked with evolving the company's customer data capabilities, often by leveraging advanced technologies like cloud platforms and ad tech, and they play a crucial role in roadmap planning and securing funding for critical data management programs. The typical skills and requirements for these jobs are both technical and strategic. Candidates generally possess a bachelor's or master's degree in a quantitative field like Data Analytics, Computer Science, or Information Systems. Several years of progressive experience in data management, analytics, and marketing technology are essential. Proven expertise in SQL and designing complex data flows is a must-have. In-depth knowledge of digital analytics platforms (e.g., Adobe Analytics, Google Analytics) and tag management systems is critical. A strong understanding of marketing technology stacks, including CDPs, cloud data warehouses (e.g., Snowflake, AWS), and ad technologies is required. Beyond technical prowess, success in these jobs hinges on strong leadership, exceptional cross-functional collaboration skills, and the ability to manage complex, ambiguous initiatives to deliver impactful business results. If you are a data-driven leader passionate about harnessing the power of onsite data, exploring FLEX Senior Manager, Onsite Digital Data Management jobs could be the next step in your career.
