Explore Director of AMER Field Marketing jobs and discover a pivotal leadership role at the intersection of marketing strategy and regional sales execution. This senior position is responsible for architecting and driving the field marketing vision for the Americas region, translating high-level marketing objectives into actionable, on-the-ground programs that generate demand, accelerate pipeline, and directly contribute to revenue growth. Professionals in this role serve as the critical bridge between corporate marketing and the regional sales organization, ensuring alignment and maximizing impact across a diverse and dynamic geographical territory. The core mission of a Director of AMER Field Marketing is to design, implement, and scale a comprehensive field marketing strategy. This involves a deep understanding of the regional market nuances, customer segments, and competitive landscape. Typical responsibilities include developing quarterly and annual plans with clear metrics for success, such as event attendance, lead generation, pipeline contribution, and return on investment. A significant portion of the role focuses on orchestrating a calendar of in-person and virtual events, from large-scale conferences and trade shows to intimate executive roundtables and partner-led workshops. Beyond events, the director oversees integrated campaigns that may include account-based marketing (ABM) initiatives, local digital activations, and co-marketing programs with channel partners. Leadership is a fundamental aspect of this career path. Directors are responsible for building, mentoring, and managing a high-performing team of field marketing managers and specialists distributed across the region. They act as player-coaches, setting the strategic vision while also diving into execution details to ensure excellence. A key success factor is their strategic partnership with the regional sales leadership; they work in lockstep to understand sales goals, target accounts, and pipeline gaps, tailoring marketing programs to address these business needs directly. This requires constant analysis of data and performance metrics to optimize strategies and demonstrate clear ROI to stakeholders. Candidates exploring Director of AMER Field Marketing jobs will find that typical requirements include 10+ years of progressive B2B marketing experience, ideally within technology, SaaS, or complex solution environments. Expertise in demand generation, event marketing, and marketing-sales alignment is essential. The role demands a data-driven mindset, with proficiency in CRM (like Salesforce) and marketing automation platforms. Exceptional communication and presentation skills are non-negotiable, as the director must engage effectively with C-level executives, sales teams, partners, and prospects. Strong project management, budget oversight, and the ability to thrive in a fast-paced environment are critical. The position often entails significant regional travel (typically 25-40%) to lead from the front at key events and market engagements. For strategic marketers who excel at blending analytics with creativity and leadership with hands-on execution, Director of AMER Field Marketing jobs offer a challenging and rewarding career at the heart of business growth.
