Trade & Customer Marketing Manager – Food Service

• Define the channel marketing plan, balancing Sell-in activities (for distributors) and Sell-out activities (to stimulate restaurant demand)
• Design and manage events, trade fairs, and product presentation initiatives, supporting the sales force and customers in understanding the distinctive qualities of the brand
• Develop 'tailor-made' projects (Joint Business Plan) with Key Clients
• Monitor Food Service trends in Italy and abroad, identifying new opportunities to launch or push innovative products
• Allocate resources autonomously to maximize the return on promotional investments
• Ensure constant presence in the field (about 50% of the time), carried out mainly in Italy to support the sales network and visit clients

• 3 to 5 years of experience in Trade Marketing, Customer Marketing, or commercial roles with a strong operational marketing component
• Indispensable background in the Food (FMCG) sector with specific focus on the Ho.Re.Ca./Food Service channel
• Complete profile, capable of analyzing numbers (budgets/margins) and managing relationships and promotional activities with creativity and practicality
• Excellent knowledge of the English language (level B2/C1)
• Degree in Economic or Marketing disciplines

Profiles from Distribution/Wholesalers will also be considered with interest