Marketing Strategist

• Part of the Italian marcomms team in contact with international internal and external communication teams
• Specifically, working on the development of the Offering and Business for the PAET Division (Public Administration, Energy and Telco)
• In collaboration with the PAET Division and the marcomms team, develop content (decks, case studies, white papers, email marketing content) aimed at a technical audience and corporate decision-makers
• Create content for internal and external communication, promoting a culture of knowledge sharing within the organization and enhancing the skills of Sopra Steria people
• Update performance reports to monitor the effectiveness of communication strategies
• Have access to a continuous training platform on the tech sector

• 3/5 years of experience in Account Based Marketing in B2B and tech sectors
• Experience preferably gained in companies with a strong Captive market component
• Experience in the Public Administration and Financial Services sectors
• Knowledge of the IT market
• Ability to translate communication and marketing strategies by building and testing differentiated Value Propositions
• Strong critical sense and ability to identify and select the most relevant information, transforming it into strategic and effective content
• Relational skills and ability to cultivate relationships with different stakeholders
• Commercial experience (complex sales), even if small, is a preferential qualification
• Fluent spoken and written Italian and English

Commercial experience (complex sales), even if small

• Opportunity to work on national and international projects
• Continuous deepening of knowledge and development of skills
• Work in a Great Place to Work company where people are truly put at the center
• Possibility to adhere to the smart working agreement according to company policy