Social Media Leader

• Responsible for social media presence of IKEA Rhein-Main (planning, producing, publishing content)
• Create local content plan for Rhein-Main area
• Develop social media strategy and translate into editorial planning
• Regularly visit stores to plan on-site content (clips, photos, stories, reels)
• Manage online community (respond to comments/messages, observe platforms, derive actions from feedback)
• Prepare content in home office (video editing, post creation, publication planning, results analysis)

• Experience in social media (e.g., as Content Creator, in marketing, or comparable role)
• Knowledge of Instagram and TikTok (Reels, Stories, Posts)
• Ability to observe, interpret, and translate trends to fit IKEA and its customers
• Storytelling skills to create understandable, relatable content
• Structured, forward-planning work style with ability to manage multiple projects and deadlines
• Enjoyment of collaboration with diverse colleagues (sales, gastronomy, management)
• Secure communication in German
• English skills advantageous

English skills

• Attractive overall compensation package (collective agreement pay, above-tariff benefits, social benefits)
• 13th month salary and holiday pay
• 15% employee discount
• Company pension scheme
• Balanced work-life balance
• Opportunity to participate in company success (bonus and loyalty program)
• Discount portal (Corporate Benefits) and JobRad
• Discounted meals in staff restaurant
• Diverse career paths
• Support for diversity and teamwork
• Support for digitalization through learning time and above-tariff allowance